A New CT-Based Investment Fund for Social Entrepreneurs

ewalsh • July 24, 2013

Introducing the Social Enterprise Investment Fund: An introduction to Impact Investing and its effect on social enterprise in Connecticut.

reSET, the Social Enterprise Trust, is excited to announce the launch of the Social Enterprise Investment Fund (SEIF). SEIF is an LLC, a wholly-owned subsidiary of reSET, designed to provide “patient debt capital” ( i.e. long-term, low interest loans) to qualifying social enterprises in need of seed funding to get their businesses up and running, or to take them to the next step.

Sounds a little complicated, doesn’t it?

One of the great things about the social enterprise movement is that it’s fast-paced, and always changing. It’s a concept rooted in innovation, with practitioners constantly developing new ways to try to balance the dual missions of doing good (creating a social impact), and running a profitable business (ensuring a sustainable impact in society as well as creating jobs). One of the not-so-great things is that in a field that’s growing so quickly, no one stops to agree on a simple way to talk about what they’re doing. For anyone not involved in the social enterprise world on a day-to-day basis, the jargon can get confusing. Throw in a few finance and legal terms, and the message can be completely lost.

So, that being said — what is SEIF, and how (exactly) does it help social entrepreneurs?

What is it?

SEIF is what’s called an “impact investment” fund, which simply means it’s a large amount of money, managed by skilled investors, who distribute it to social entrepreneurs attempting to launch or scale their businesses. Rather than being driven purely by profits, impact investing funds use their dollars to fund social enterprises, businesses that deliver a social return on investment, in addition to a financial return on investment.

How does it work?

SEIF will use its investment capital to provide qualified social entrepreneurs with funding to help them get their operations off the ground, and/or cover the costs of expanding their businesses. As the loan recipients begin to pay back their loans to SEIF, the principal on the loans will be reinvested in a new group of social enterprises. In doing so, SEIF will help fund and create a continuous cycle of growth and innovation in Connecticut’s social enterprise sector. This is why it’s called an “evergreen fund.”

Why do we need it?

Having access to funding from impact investors is crucial to the growth and sustainability of social enterprises, not only in Connecticut, but across the world. Typical investors who are unfamiliar social enterprise have historically been hesitant to make early-stage investments in social enterprises, usually because the concept is still new, and because most investors follow that old maxim of “invest in what you know.”

Having an investor like SEIF that can speak the same ‘language’ as social entrepreneurs and that understands the daily balancing act of balancing profit and purpose is key to growing Connecticut’s social enterprise sector. Opening up a funding resource to early-stage social entrepreneurs will help build a foundation for the growth of a vibrant and active social enterprise community within Connecticut – creating jobs, solving social issues, and generating new tax revenue within the state.

What size fund is SEIF?

As of July 21, 2013, SEIF has a balance of $77,000, including cash and written pledges. The short-term goal is to have this balance exceed $100,000 by August 31, 2013. The long-term goal is to have SEIF’s balance sheet exceed $1 million in cash and investments.

reSET is launching a crowdfunding campaign using StartSomeGood.com to help raise funds for the SEIF on August 1, 2013.

How do I learn more?

Stay tuned for more detailed information, and be on the lookout for the SEIF page on reSET’s website which is coming soon. We’ll be providing updates on how to apply for funding from the SEIF within the next few weeks!

Our Strategic Partners

By awalsh • September 29, 2026
Program Supports Early-Stage Retail Businesses with $7,000 in Grants Hartford, CT – Tuesday, September 29, 2026 – Reset, the Connecticut-based entrepreneurial support organization committed to advancing impact-driven businesses, is proud to introduce the ten businesses participating in the sixth cohort of the Floor–Plan Retail Incubator this fall. The program equips local founders with the tools to launch, grow, and thrive in today's retail landscape. Thanks to support from the Connecticut Department of Economic and Community Development, each business completing the program will receive a $700 grant to support their business. Save the date: Focus @ Reset: Retail in Real Time The Incubator will culminate in the Focus @ Reset: Retail in Real Time graduation and pop-up market event on Wednesday, November 18 from 5:30-8:00pm at Southern Connecticut State University in New Haven, where the community can meet these entrepreneurs and experience their products firsthand. Get tickets at https://bit.ly/retail26 with the early bird discount of $5 off tickets purchased before November 1. "This cohort is building businesses that infuse care, heritage, and artistry into every product they make, and we’re excited to develop strong local businesses that invest right back into our communities," said Sarah Blecher, Executive Director of Reset. "This group brings the total number of retail businesses supported through the Retail Incubator to 73 since its launch in 2021." "From Puerto Rican pastries to block prints about collective liberation, this cohort shows how many different paths lead to a meaningful retail business," said Ndubisi Okeke, Reset Program Manager. "Our Retail Incubator gets them ready for holiday sales and sustainable operations well beyond this season, building businesses with impact." Comprehensive Support for Connecticut Entrepreneurs The Retail Incubator reflects Reset's commitment to supporting entrepreneurs who are building businesses that create positive community impact. During the 12-week program, participants access experienced mentors, legal and financial support, peer networks, and real-world opportunities to test and refine their business models. The $700 small business grant at the conclusion of the incubator provides additional support to grow their businesses. The Ten Businesses in This Year's Floor–Plan Retail Incubator: Assiah Tea & Wellness , founded by Margo Jones, offers premium loose-leaf teas, handcrafted herbal blends, and curated tea services, combining hospitality, education, and wellness to encourage connection and intentional self-care. Asabodi, created by Melissa Carrasco, is a growing small business offering vegan and plant based skincare products like turmeric sugar scrub, body butters, lotions, African black liquid soap, and scalp stimulator. Dream Fleurs , founded by accessory and web designer Maureen Connelly, is a lifestyle accessory brand inspired by flowers, travel, and historic gardens around the world. Granny's Doggie Treats , is a growing small business created by Claudia Cupe, specializing in quality, homemade dog and cat treats crafted to provide pet parents with wholesome, flavorful options while promoting responsible pet care and supporting the special bond between pets and their families. L&M Desserts , led by owner and head baker Anaïs Esther Nuñez, is a family-operated business bringing authentic Puerto Rican desserts to families, events, and catering clients across Connecticut. NUR the Label , founded by Yasmin Laila, is a contemporary fashion brand reimagining the kaftan through a modern lens, honoring African and Middle Eastern dress traditions with pieces designed for celebrations and everyday expression. Pajareando Press , created by artist, educator, and community organizer Elida Paiz Pineda, creates one-of-a-kind block prints, illustrations, and craft works exploring social justice, collective liberation, and radical joy. Ruby Sampson , founded by Ashley Powdar in 2016 in honor of her grandmother, is an artisan-powered brand based in the U.S. and Guyana that creates silk-lined hair accessories, head wraps, and apparel on a mission to close the grooming gap for natural hair textures. Trinkky Trinkks , founded by performer and choreographer Cristal Coleman, is a specialty gift boutique offering handcrafted jewelry alongside curated handbags, accessories, and unexpected finds, built as a pathway toward generational wealth. Wábi Arts , founded by photographer and arts advocate Kim Weston, is a developing gallery and teaching space in downtown New Haven featuring Connecticut-based and emerging artists and home to the FOCUS Fellowship, a teen photography mentorship program. About the Floor–Plan Retail Incubator Now in its sixth year, it is part of a suite of retail opportunities from Reset and Hartford-based Breakfast Lunch & Dinner, a community activation studio. Reset’s three-month incubator provides entrepreneurial technical support to early-stage retail businesses, helping participants understand customer needs, define pricing strategies, address key legal and financial topics, and prepare for new market opportunities. Entrepreneurs gain insights from industry experts, access a supportive community, and receive practical tools to enhance their business acumen. Through the Floor–Plan partnership, entrepreneurs can access additional market outlets and retail opportunities through Breakfast, Lunch & Dinner. About Reset Founded in 2007, Reset is a nonprofit organization headquartered in Hartford, CT, whose mission is advancing the social enterprise sector and providing inclusive entrepreneurial support across Connecticut. In February 2025, Reset acquired New Haven-based Collab, combining complementary strengths to create a more robust ecosystem for impact-driven entrepreneurs throughout the region. Reset specializes in social enterprise, meaning impact-driven businesses with double or triple bottom lines, and provides coworking space, accelerator programs, and mentoring services that inspire innovation and community collaboration. To date, Reset and Collab have assisted over 700 small businesses to start and grow with impact, and reached thousands more through low-touch supports. Visit resetco.org to learn more. # # #
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