ORGANIZATION OVERVIEW

reSET is dedicated to fostering innovation and entrepreneurship with a focus on making a social impact. We are committed to supporting entrepreneurs and startups, offering various programs, workshops, coaching, and resources to help them succeed. In addition to a part-time and full-time staff of six, we work with a network of partners, contractors, and volunteers to implement our mission. 

We are highly collaborative and believe that great ideas can come from anywhere and anyone. If you want to be part of a growing team committed to making positive change through entrepreneurship, we’d love to hear from you. A note on equity: we work with a diverse community of entrepreneurs, and aim to cultivate a team and volunteer network that is reflective of the community we serve.

PROJECT DESCRIPTION

reSET is seeking proposals from qualified communications professionals for a part-time contractor position to support our communications team. The selected consultant will create collateral, execute social media strategies in line with our marketing calendar, and collect content to help tell reSET's story.

SCOPE OF WORK

The Communications Consultant’s work consists of:

• Marketing Strategy Development
• Maintaining and updating the marketing & communications calendar
• Creating brand kits for new and existing programs as requested
• Keep updated content pillars and focus areas for communications messaging
• Content Creation & Design
• Design marketing and communications collateral in multiple formats (social media platforms, website, CRM forms, video, etc.) using Canva whenever possible
• Adhere to established brand guidelines for all design work
• Assemble media kits for programs, events, and initiatives
• Social Media Management
• Plan and execute themed social media posts across three social media channels using Canva
• Create content for program recruitment, events, holidays, weekly tips, and alumni features
• Write engaging copy in line with the provided calendar and guidelines
• Monitor direct messages for follow up
• Schedule posts and engage with audience interactions using HootSuite and Meta
• Email Marketing
• Contribute to the visual and text drafting of the bi-weekly reSET email newsletter
• Provide first draft layout and text for review
• Additional Responsibilities
• Assist in creating and updating an overall marketing calendar
• Occasionally assist with video and photography needs, as time permits
• Attend weekly check-ins and major reSET events

PROJECT REQUIREMENTS

 Role requirements:

• Proficiency with Canva, Slack, Asana, Google Docs, and social media scheduling tools such as HootSuite
• Experience working in a remote team environment
• Strong design and copywriting abilities
• Understanding of social media best practices
• Availability to meet during regular business hours and occasionally during evening/weekend events
• Familiarity with social enterprise & sustainable business practices a plus

Budget:

• $1,600 per month maximum
• Position type: Independent contractor (1099)

RESOURCES PROVIDED BY reSET

• Brand guidelines for reSET and individual programs/events
• Quarterly updates to the marketing calendar
• Key message points and calls-to-action for each program and event
• Access to content library and past pre-approved templates
• Detailed program information
• Content approval workflow
• Guidelines for engagement
• Access to collaborators and stakeholders

PROPOSAL SUBMISSION REQUIREMENTS

Interested consultants should submit a proposal that includes:

1. Professional background and relevant experience
2. Portfolio samples demonstrating social media content creation and design work
3. Approach to managing social media accounts
4. References from similar projects or clients
5. Availability and confirmation of ability to meet the time commitment
6. Any questions regarding the scope of work

EVALUATION CRITERIA

Proposals will be evaluated based on:

• Relevant experience and portfolio quality
• Understanding of social impact communications
• Proposed approach and strategy
• Value for investment

TIMELINE

• Proposal Submission Deadline: Friday, June 13, 2025
• Interviews with Selected Candidates: June 16-20, 2025
• Consultant Selection: no later than June 27, 2025
• Project Start Date: no later than July 1, 2025

SUBMISSION INSTRUCTIONS

Please submit your proposal and supporting materials to careers@resetco.org with the subject line "Communications Consultant RFP - [Your Name]"

For questions or clarifications regarding this RFP, please contact Amy Walsh at awalsh@resetco.org

We look forward to reviewing your proposal.