Nine Companies Shine at reSET's Venture Showcase

awalsh • July 2, 2024

Winning Entrepreneurs Split Over $10,000 in Cash Prizes at the Conclusion of reSET’s Impact Accelerator 

Hartford, CT (Tuesday, July 2, 2024)--reSET, the Hartford-based entrepreneur support organization committed to nurturing businesses with a social mission, celebrated nine Impact Accelerator graduating companies at its Venture Showcase on Thursday, June 27, at the Connecticut Science Center. During the pitch competition, three judges and the audience awarded four companies over $10,000 in cash prizes.


The LAZ Impact Award first prize and $5,000 was awarded to Mimi Gonzalez, founder of griefsense. The creative duo behind Poem RENOVATION, Kelly de la Rocha and John Melillo, claimed second place and the $3,000 prize. Third prize and $2,000 went to NutriLab, comprised of team members Paula Perez, Ivan Riquelme, Nick Germano, and Jeremy Battye. The audience voted Pia Ainara McGrath, founder of AINARA, the winner of the Audience Choice award and over $1000 in crowd-funded prize money.


“This is the 13th class of businesses to graduate from reSET’s Impact Accelerator, and these entrepreneurs have demonstrated remarkable growth throughout the program,” said Sarah Bodley, reSET’s Executive Director. “Social enterprise means many things - this cohort is tackling social and health challenges; bringing innovative consumer products and services to market, and across the board, are committed to an ethos of sustainability, inclusion, and impact. Keep an eye out for these founders; we expect them to continue to do great things.” 



reSET’s Impact Accelerator is the only Connecticut business accelerator program that prioritizes identifying and measuring social impact alongside profit. Upon their graduation, these entrepreneurs will join a reSET Accelerator alumni community of over 150 companies who have participated since 2013. Collectively, reSET alumni companies have generated over $30 million in revenue, received over $18.7 million in investment and supported over 430 jobs.


Over the past four months the 12 entrepreneurs working on nine businesses have accelerated their individual business growth through peer feedback, mentorship, and one-on-one guidance from reSET. Jeannette Punsoni Dardenne, owner of the public relations and marketing company INGroup Creative, served as Facilitator of the program. An eight-member advisory board helped select the participating entrepreneurs and served as mentors, advisors and guest speakers during the program.


The 2024 reSET Venture Showcase was made possible with the support of our amazing sponsors: Platinum Sponsor LAZ Parking; Gold Sponsors PeoplesBank and MetroHartford Alliance; Silver Sponsor Connecticut Science Center; and Bronze Sponsors Berkins Family Fund and Liberty Bank. Snapseat was the photo booth sponsor for the evening. 


Companies and entrepreneurs in the 2024 Impact Accelerator cohort are:

Ainara Designs LLC, is an innovative online jewelry brand revolutionizing the experience of motherhood. Their flagship product is a patent-pending, functional and customizable necklace that holds up a mother’s shirt while breastfeeding or pumping so that she doesn’t have to. AINARA's mission is to design a better life for new moms, one where function meets style. Because every mother deserves to feel confident in her new skin.

CT3D is democratizing consumer products by creating an open, consumer-facing platform for designers and product development firms to post their products. These products can be either entirely 3D printed or an assembly requiring additional components. CT3D handles all manufacturing and fulfillment, allowing designers to do what they do best: design cool products.

Eatz on Demand LLC, is a centralized delivery service that caters to working professionals who have limited break time and access to food options! 

Fresh Start Pallet Products is focused on removing barriers to employment with education in the carpentry and construction industry. With our woodshop in Hartford, we teach and create quality wood products for customers in the community.

griefsense Join griefsense in supporting young adults navigating grief through our dynamic media and impactful events. Explore our approach by tuning into the griefsense podcast, which sets the stage for 'The Grief Sala', our Hartford-based conference designed to nurture young grievers through creativity, learning, and dialogue.

Hardy Enterprise is your one-stop solution for all your home needs. With our two divisions, Amos Home Inspection ensures peace of mind through thorough home inspections, and Hardy Home Solutions offers expert HVAC and appliance repair services.  We will ensure that you are not buying a money pit when purchasing a home and that your home runs smoothly and efficiently when services are needed.  Trust Hardy Enterprise for quality and reliability in every aspect of home care. Make it Hardy.

Nutrisoft LLC has developed ​NutriLab, a SaaS tool designed to assist food companies in determining the nutrient composition of their products. By entering the ingredients, it effortlessly calculates nutritional information, meaning the details found on the nutrition facts label of any packaged food. NutriLab serves as a pivotal SaaS resource that helps food companies of all sizes accurately determine nutrient compositions and create FDA-compliant Nutrition Facts Labels.

poemRENOVATION is a web-based word challenge used in schools to promote literacy, creativity and social-emotional learning. Students are presented daily with a scrambled snippet of literature. They select words that resonate with them, then move them around on a digital canvas to create something new.

Reframe: A Dry Spot is striving to create a safe and sober space to build community, in the heart of downtown Willimantic. With craft ready-to-drink non-alcoholic cocktails and a chic atmosphere, we're creating the space we want to see in the world!


About reSET

reSET is a nonprofit organization in Hartford, CT, whose mission is advancing the social enterprise sector. reSET specializes in social enterprise ― impact-driven business with a double or triple bottom line. In addition to providing coworking space, accelerator, and mentoring programs, reSET aims to inspire innovation and community collaboration and to support entrepreneurs in creating market-based solutions to community challenges. reSET’s goal is to meet entrepreneurs wherever they are in their trajectory and to help them take their businesses to the next level. Visit reSET | Where Great Companies Grow (resetco.org).


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By awalsh • September 29, 2026
Program Supports Early-Stage Retail Businesses with $7,000 in Grants Hartford, CT – Tuesday, September 29, 2026 – Reset, the Connecticut-based entrepreneurial support organization committed to advancing impact-driven businesses, is proud to introduce the ten businesses participating in the sixth cohort of the Floor–Plan Retail Incubator this fall. The program equips local founders with the tools to launch, grow, and thrive in today's retail landscape. Thanks to support from the Connecticut Department of Economic and Community Development, each business completing the program will receive a $700 grant to support their business. Save the date: Focus @ Reset: Retail in Real Time The Incubator will culminate in the Focus @ Reset: Retail in Real Time graduation and pop-up market event on Wednesday, November 18 from 5:30-8:00pm at Southern Connecticut State University in New Haven, where the community can meet these entrepreneurs and experience their products firsthand. Get tickets at https://bit.ly/retail26 with the early bird discount of $5 off tickets purchased before November 1. "This cohort is building businesses that infuse care, heritage, and artistry into every product they make, and we’re excited to develop strong local businesses that invest right back into our communities," said Sarah Blecher, Executive Director of Reset. "This group brings the total number of retail businesses supported through the Retail Incubator to 73 since its launch in 2021." "From Puerto Rican pastries to block prints about collective liberation, this cohort shows how many different paths lead to a meaningful retail business," said Ndubisi Okeke, Reset Program Manager. "Our Retail Incubator gets them ready for holiday sales and sustainable operations well beyond this season, building businesses with impact." Comprehensive Support for Connecticut Entrepreneurs The Retail Incubator reflects Reset's commitment to supporting entrepreneurs who are building businesses that create positive community impact. During the 12-week program, participants access experienced mentors, legal and financial support, peer networks, and real-world opportunities to test and refine their business models. The $700 small business grant at the conclusion of the incubator provides additional support to grow their businesses. The Ten Businesses in This Year's Floor–Plan Retail Incubator: Assiah Tea & Wellness , founded by Margo Jones, offers premium loose-leaf teas, handcrafted herbal blends, and curated tea services, combining hospitality, education, and wellness to encourage connection and intentional self-care. Asabodi, created by Melissa Carrasco, is a growing small business offering vegan and plant based skincare products like turmeric sugar scrub, body butters, lotions, African black liquid soap, and scalp stimulator. Dream Fleurs , founded by accessory and web designer Maureen Connelly, is a lifestyle accessory brand inspired by flowers, travel, and historic gardens around the world. Granny's Doggie Treats , is a growing small business created by Claudia Cupe, specializing in quality, homemade dog and cat treats crafted to provide pet parents with wholesome, flavorful options while promoting responsible pet care and supporting the special bond between pets and their families. L&M Desserts , led by owner and head baker Anaïs Esther Nuñez, is a family-operated business bringing authentic Puerto Rican desserts to families, events, and catering clients across Connecticut. NUR the Label , founded by Yasmin Laila, is a contemporary fashion brand reimagining the kaftan through a modern lens, honoring African and Middle Eastern dress traditions with pieces designed for celebrations and everyday expression. Pajareando Press , created by artist, educator, and community organizer Elida Paiz Pineda, creates one-of-a-kind block prints, illustrations, and craft works exploring social justice, collective liberation, and radical joy. Ruby Sampson , founded by Ashley Powdar in 2016 in honor of her grandmother, is an artisan-powered brand based in the U.S. and Guyana that creates silk-lined hair accessories, head wraps, and apparel on a mission to close the grooming gap for natural hair textures. Trinkky Trinkks , founded by performer and choreographer Cristal Coleman, is a specialty gift boutique offering handcrafted jewelry alongside curated handbags, accessories, and unexpected finds, built as a pathway toward generational wealth. Wábi Arts , founded by photographer and arts advocate Kim Weston, is a developing gallery and teaching space in downtown New Haven featuring Connecticut-based and emerging artists and home to the FOCUS Fellowship, a teen photography mentorship program. About the Floor–Plan Retail Incubator Now in its sixth year, it is part of a suite of retail opportunities from Reset and Hartford-based Breakfast Lunch & Dinner, a community activation studio. Reset’s three-month incubator provides entrepreneurial technical support to early-stage retail businesses, helping participants understand customer needs, define pricing strategies, address key legal and financial topics, and prepare for new market opportunities. Entrepreneurs gain insights from industry experts, access a supportive community, and receive practical tools to enhance their business acumen. Through the Floor–Plan partnership, entrepreneurs can access additional market outlets and retail opportunities through Breakfast, Lunch & Dinner. About Reset Founded in 2007, Reset is a nonprofit organization headquartered in Hartford, CT, whose mission is advancing the social enterprise sector and providing inclusive entrepreneurial support across Connecticut. In February 2025, Reset acquired New Haven-based Collab, combining complementary strengths to create a more robust ecosystem for impact-driven entrepreneurs throughout the region. Reset specializes in social enterprise, meaning impact-driven businesses with double or triple bottom lines, and provides coworking space, accelerator programs, and mentoring services that inspire innovation and community collaboration. To date, Reset and Collab have assisted over 700 small businesses to start and grow with impact, and reached thousands more through low-touch supports. Visit resetco.org to learn more. # # #
By awalsh • July 9, 2026
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This Spring we asked our community to weigh in on their biggest challenges, interests, and opportunities related to impact-driven and sustainable business. We were proud to partner with CT Sustainable Business Council on this effort. Select findings were shared at Beyond Business As Usual 2026: Scaling Resilient Entrepreneurship, and we aim to continue taking action on the things that rose to the top. Click through the arrows to see the key findings.
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