2020 Impact Accelerator Profile: Her Move

Sami Jensen • February 12, 2020

Meet the entrepreneurs participating in the 2020 Impact Accelerator! Her Move is a woman-owned boutique recruitment consultancy focused on hiring women into critical leadership positions at growing software companies.

Venture Name : Her Move

Members: Sarah Greenwell – Owner, Principal Recruiter

Venture Description : Her Move is a woman-owned boutique recruitment consultancy focused on hiring women into critical leadership positions at growing software companies.

Why did you apply to the Impact Accelerator?
I launched Her Move in April of this year, with the mission of connecting amazing women with incredible careers. Entering my first full calendar year, I’m looking to the Impact Accelerator to provide me with the expertise and resources to help me refine my business model and roadmap, and collaboration to determine how to further my reach and impact as a social enterprise.

What makes you the most qualified to start this particular business?
I’ve been in internal corporate Talent Acquisition for the last fifteen years, with the most recent five being in a global leadership role for a software company that more than doubled in size during my tenure. My internal teams have always had recruitment diversity goals, but that was never the case when we engaged with external recruitment firms. Through Her Move, I bring the approach I’ve always taken as a diversity-focused internal Recruiter to help the companies I partner with expand their reach, uncover barriers to entry, and see a diverse slate of candidates for their most critical openings.

How does your company create a positive social or environmental impact?
McKinsey’s 2019 Women in the Workplace study found that only one in five senior leaders is a woman, and one in 25 is a woman of color. Since start-ups often have either limited or no internal recruitment resources, external Recruiters are a major candidate source for them. This means these innovative companies creating enormous impact in our lives are being staffed without any diversity focus, perpetuating these statistics. As an external Recruiter who not only provides access to women candidates in leadership but creates awareness with the companies I consult with around diverse talent acquisition practices, I am connecting more amazing women with incredible careers at the companies who shape our world.

If you were to win the $10,000 grand prize at the Venture Showcase, what would you do with it?
Currently, I can only effectively manage five searches at any given time. To make the greatest impact, I need to speed up my recruitment cycle time and increase my capacity. With $10K, I will invest in marketing on the candidate side so that more women recognize Her Move when I reach out to them. I will also hire an additional resource to help me source and coordinate interviews (which is currently my biggest time suck.)


Find Her Move online: Website | LinkedIn | Instagram: @makinghermove

By awalsh October 27, 2025
Special Discount Available for Attendees Purchasing Tickets to Both Events
By awalsh October 1, 2025
11 Impact-Driven Food Businesses Ready to Scale Operations and Community Impact
By awalsh September 22, 2025
Program Partnership with Breakfast Lunch & Dinner Supports Early-Stage Retail Businesses with Social Impact Focus
July 7, 2025
Listen in to the replay of John Voket of Connoisseur Media's interview of reSET Food Program Manager Katrice Claudio and Program Manager Ndubisi Okeke that aired on Sunday July 6, 2025. They talked about the reSET programs that are enrolling for the fall--the Food Accelerator for food businesses looking to scale, and the Retail Incubator for early stage product-based businesses looking to ramp up for holiday markets in Connecticut. Listen here: https://audioboom.com/posts/8745230-reset-fall-program-preview The interview aired on the award-winning "For the People" show on Sunday, July 6 on WEBE 108 FM, STAR 99.9, WPLR FM and THe VOICE of Connecticut and on the podcast.
By awalsh June 17, 2025
Food Accelerator and Retail Incubator Offer Comprehensive Support, Mentorship, and Grant Opportunities for Growing Businesses
By awalsh May 22, 2025
Request for Proposal: Communications Consultant Services
By awalsh April 8, 2025
Twelve Food Businesses to Present at Focus @ reSET on Monday April 14th in Hartford 
February 18, 2025
The Combined Organization Will Amplify Entrepreneurial Impact on Connecticut
By awalsh October 7, 2024
Pitches and Products to be Presented at the Parkville Pop-Up and Pitch Showcase on October 30th
By awalsh September 5, 2024
Sustainable CT Crowdfunding Campaign Launches to Support BBAU 2024, Gathering Innovators and Leaders to Explore Cooperative Economic Principles